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November 01, 2006
Fontana
I remember the first time I saw a Fontana - a spatial concept one. It was at Berardo's collection, here in Portugal, and I admired the boldness of it, a creative destruction, the turning what could be a painting into a sculpture, the possibility of dimension, the birth metaphor, etc. A breakthrough in aesthetics and art language as great as Malevich's white square.

"Spatial concept"
After roaming around some modern art museums around the world and seeing Fontanas like this all over (there are many from Lisbon to New York, London or Buenos Aires), I couldn't help thinking that this guy had been running a great business; whenever he needed a new car he just had to get some canvas, sometimes not even bothering to paint it, and slit it open in any direction. There are things that have meaning if you only make them once.
And just last year I saw this work by the brazilian Nelson Leirner at the MALBA. So clever, I'm such a sucker for witty art. I remember saying, "look, he put a zipper on Fontana!" while laughing. Very nerdy.

"Hommage to Fontana"
He made a series of these and tried to sell them at their production cost. He says: "If anyone now asks me if I make art, I reply: 'No, I make a product.' I have no wish to be an artist. Society wishes me to be one. If someone wishes to call me an artist, he can, but I’m not an artist. I’m the head of a business."
Posted by claudia
Comments
Posted by luke at November 4, 2006 09:07 PM